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	<title>Comments on: Sim Van der Ryn takes his shirt off (and hates the term &#8217;sustainability&#8217;)</title>
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	<pubDate>Sun, 22 Nov 2009 09:37:53 +0000</pubDate>
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		<title>By: Yancy Wright</title>
		<link>http://www.djc.com/blogs/BuildingGreen/?p=78#comment-79</link>
		<dc:creator>Yancy Wright</dc:creator>
		<pubDate>Mon, 21 Apr 2008 20:40:34 +0000</pubDate>
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		<description>Linguistics are often the barrier for our successful communication as a society.  "Sustainability" as Sim noted is not the best word to reflect an "Ecological Design".  I would on the other hand, suggest that since it is the mainstream word I might challenge Sim by claiming we might need to better communicate the definition of sustainability.

Sustainability infers an inherent requirement for us to design and build as an integrated (non-destructive) piece of our complex ecosystem.  If achieved we have done something sustainable.  Currently we are failing to design and build without multiple forms of ecosystem destruction; thus the need to strive for "sustainability". 

That being said, I can understand how Sim might be frustrated by the over use of the word for things that are far from "sustainable" resulting in a diluted message.</description>
		<content:encoded><![CDATA[<p>Linguistics are often the barrier for our successful communication as a society.  &#8220;Sustainability&#8221; as Sim noted is not the best word to reflect an &#8220;Ecological Design&#8221;.  I would on the other hand, suggest that since it is the mainstream word I might challenge Sim by claiming we might need to better communicate the definition of sustainability.</p>
<p>Sustainability infers an inherent requirement for us to design and build as an integrated (non-destructive) piece of our complex ecosystem.  If achieved we have done something sustainable.  Currently we are failing to design and build without multiple forms of ecosystem destruction; thus the need to strive for &#8220;sustainability&#8221;. </p>
<p>That being said, I can understand how Sim might be frustrated by the over use of the word for things that are far from &#8220;sustainable&#8221; resulting in a diluted message.</p>
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