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December 28, 2016

Snapchat: Why this photo app hasn't faded

  • It's popular with the coveted 18- to 34-year old audience, but will eventually have to broaden its appeal to grow.
  • By MAE ANDERSON
    AP Technology Writer

    NEW YORK — Snapchat has managed to build something lasting out of photos that vanished almost instantly.

    The fast-growing social network for millennials has come a long way since its founder Evan Spiegel dropped out of Stanford University in 2012, three classes shy of graduation. His goal at the time was to create a snappy way for people to send photos, videos and messages — all of which would disappear just 10 seconds after viewing.


     
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