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September 7, 2018
Will Italy embrace its first Starbucks?
Milan's coffee bars inspired Howard Schultz's vision decades ago, but Italians mostly greeted the opening with a shrug.
By LUCA BRUNO and FRANCES D'EMILIO
The company has described the Milan store as “the crown jewel of Starbucks global retail footprint” located in a cavernous former post office near the city's Duomo.
MILAN — Will the country that gave us espresso embrace the company that gave us grande Frappucinos?
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