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October 7, 2019

Crusading tech mogul aims to prove CEOs can be activists too

  • Salesforce founder Marc Benioff wants to help fix a “train wreck” of inequality his industry helped create. But should a billionaire who rode technology to wealth and fame be trusted to help fix the problems his industry has exacerbated?
  • By MICHAEL LIEDTKE and BARBARA ORTUTAY
    AP Technology Writers

    SAN FRANCISCO — Salesforce founder Marc Benioff oversees a $130 billion software empire from a 62-story skyscraper that towers above everything else in San Francisco. But he sits uneasily in his lofty perch because of a worsening economic divide on the streets down below, where the lavish pay doled out to tech workers like his are pricing many people out of affordable housing.

    So he's urging fellow CEOs to help fix a “train wreck” of inequality his industry helped create. He wants them to take a stand on homelessness, along with other polarizing issues such as gay rights, climate change and gun control, to fill what he considers a leadership void that is paralyzing government in times of crisis.


     
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