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November 5, 2015

More ads on Instagram likely as Facebooks grows

  • But experts caution that Facebook must be careful as it introduces new kinds of ads so it doesn't overwhelm or annoy users.
    • By BRANDON BAILEY
    AP Technology Writer

    SAN FRANCISCO — If you're starting to notice more ads on Instagram, it's all part of Facebook's plan.

    Facebook, the world's largest social network, has steadily built its advertising business to become the world's second-largest digital ad platform after Google. Now it's looking at ways to make more money from newer services like Instagram, the mobile photo-sharing app that it bought for $1 billion in 2012.


     
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