homeWelcome, sign in or click here to subscribe.login
     


 

 

Technology


Subscriber content preview

November 10, 2015

Tag Heuer unveils $1,500 smartwatch

NEW YORK (AP) — A leading Swiss watchmaker and two technology titans have combined forces to produce a computerized wristwatch billed as the “world's smartest luxury watch.”

Tag Heuer CEO Jean-Claude Biver says his company has been building mechanical watches for more than a century but knew little about building an Internet-connected device that younger buyers would want. So it partnered with Intel and Google in what he calls the “marriage of Watch Valley and Silicon Valley.”


 
. . .


To read this story in full login or purchase a subscription.




Email or user name:
Password:
 
Forgot password? Click here.