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June 13, 2019

Hudson Pacific lands fashion startup at King Street Crossing

505 First building

The local subscription-based fashion rental startup Armoire has leased a long-vacant, triangular 7,500-square-foot space in the 505 First building, part of Hudson Pacific Properties' King Street Crossing complex. The floor-through space also fronts along Alaskan Way South, which will be removed from the shadows when Kiewit and Ferma finish demolishing the viaduct this fall. HPP told the DJC this spring that the retail at 505 First Ave. S., a building originally developed for Starbucks (which never occupied it), had been vacant for a decade. Erika Koehler and Anne Marie Koehler, then with JLL, were the brokers representing HPP. Three-year-old Armoire, led by CEO Ambika Singh, rents women's clothing to monthly subscribers (starting at $149 per month) and supplies fashion recommendations by algorithm. The 505 First building is sometimes still identified with longtime tenant EMC, now Dell EMC.

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