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December 19, 2001
Sedgwick Rd. added five new staff members to its roster. Steve Payonzek, recently servicing the Nike and Polaroid accounts at Goodby, Silverstein & Partners, is senior copywriter; Dave Sakamoto, previously with Odiorne Wilde Narraway + Partners in San Francisco, is senior art director; and Debra Bednar, previously with Arnold Worldwide in San Francisco, has been named account supervisor. In the company's broadcast production department, Jane Jacobsen has been named director of production and Monica Pasternak is the new business affairs manager/producer. Sedgwick Rd. was formerly known as McCann-Erickson. Clients include Continental Mills, Seattle Art Museum and the Seattle International Film Festival.