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February 19, 2009

Zoopa

Seattle-based Zoopa, a social advertising company, announced six new Northwest brands it will work with to develop ad campaigns. They include Jones Soda, Earth Class Mail, Grist and Wishpot. Zoopa sponsors ad competitions. It has 30,000 “community members” who create video, ads or other concepts and vie for cash prizes. Winners are chosen by community vote, Zooppa's staff and the client, who can choose to launch a campaign using any of the ads.




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