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June 18, 2014

AssureStart

AssureStart, a Seattle-based startup that sells small business insurance on the Internet, has opened for business in Oregon, Missouri and Colorado. It currently sells policies in about six states, including Washington, serving firms with one to 30 employees, and is backed by American Family Mutual Insurance Co. Policies are underwritten by Midvale Indemnity, a subsidiary of American Family. The company formed in February 2013 and is expecting to operate in all states by mid-2015, and add commercial auto and workers' comp insurance.




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