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December 1, 2015

Cyber Monday sales are losing some luster

  • Monday is still expected to be the biggest online shopping day ever, likely racking up more than $3 billion in sales.
  • By MAE ANDERSON
    AP Technology Writer

    NEW YORK — Shoppers traded bricks for clicks on Monday, flocking online to snap up “Cyber Monday” deals on everything from cashmere sweaters to Star Wars toys.

    Now that shoppers are online all the time anyway, the 10-year-old shopping holiday has lost some of its luster as online sales on Thanksgiving and Black Friday pick up. But enough shoppers have been trained to look for “Cyber Monday” specific sales to ensure the holiday will still mean big bucks for retailers.


     
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