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October 29, 2020

Tupperware is partying like it's 1965

  • Profit during the most recent quarter quadrupled to $34.4 million, Tupperware reported Wednesday.
    • By MATT OTT
    AP Business Writer

    SILVER SPRING, Md. — Tupperware relied on social gatherings for explosive growth in the mid 20th century. In the 21st century, it is social distancing that is fueling sales.

    Restaurant pain has turned into Tupperware's gain with millions of people in a pandemic opening cookbooks again and looking for solutions to leftovers. They've found it again in Tupperware, suddenly an “it brand” five decades after what seemed to be its glory days.


     
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