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May 26, 2021

Seattle Southside RTA

Powell

Jeff Powell has been appointed communications manager for the Seattle Southside Regional Tourism Authority (RTA), the official destination marketing organization for Seattle Southside, including the cities of SeaTac, Tukwila and Des Moines. He will work closely with current team members to promote the region, foster relationships with key Seattle Southside stakeholders and continue the RTA's efforts in building awareness to bring in more visitors to Seattle Southside. As communications manager, Powell's focus will be media relations, website and marketing content development, social media and internal and external communications on behalf of the destination marketing organization. Powell has over 15 years of marketing and communications experience. Most recently, he helped promote lifestyle brands as the communications manager at Ricardo Beverly Hills, a luggage and accessories brand based in Kent. Prior to that, Powell explored Asia and Australia as a travel editor with Expedia, and served as senior editor on the brand strategy team at Nordstrom. The Seattle Southside RTA is funded by a self-assessed hotel fund and supported by a lodging tax from the cities of SeaTac, Tukwila and Des Moines.




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