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June 11, 2021
ZoomInfo announced the launch of its Business Contact Preference Registry (BCPR), a global database of opt-out requests processed by ZoomInfo available to other business-to-business (B2B) data providers. The BCPR is a consumer-friendly initiative and the latest in the company's efforts to elevate privacy standards across the B2B data industry. According to Bubba Nunnery, ZoomInfo's senior director of privacy and public policy, the BCPR offers businesses a convenient way to prioritize privacy by supplying the entire B2B data industry with a ready-made list of consumer opt-outs. Vancouver-based ZoomInfo a go-to-market intelligence solution for more than 20,000 companies worldwide.