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November 4, 2021



NW Children's Foundation, which works to end the intergenerational cycle of child abuse, neglect and trauma through grants and education, has restructured and expanded its executive leadership team to reflect its accelerating growth and scope. The non-profit organization promoted executive director Victoria Peattie Helm to chief executive officer, and associate director/CFO Lori Leff Mueller to chief operating officer. NW Children's Foundation also hired Adrienne Heile to fill the new position of chief program officer. Heile recently retired as an executive with State Farm Insurance. She started as a volunteer on NW Children's Foundation's board in 2020. During her 32-year career at State Farm, Heile volunteered for numerous non-profits. She served on the board of Symphony Tacoma, on the Advisory Council of Directors of the UW Milgard School of Business Women's Initiative, was strategic planning chair of Seattle Links, and was a board member of both Junior Achievement of Central Illinois and Domestic Violence of Saratoga Springs, NY. While NW Children's Foundation started as a grantmaking organization supporting non-profits focused on children, it has in recent years gained national attention for its annual Forum on childhood trauma. Through its grantmaking, NW Children's Foundation invests about $1 million annually to roughly 60-70 Western Washington child-serving organizations.