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March 18, 2022
Symetra is the recipient of a 2022 Celent Model Insurer Award, winning in the Innovation Execution category for its Symetra SwiftTerm digital term life insurance platform. Celent, a global research and advisory firm for the financial services industry, announced the awards at their annual Innovation & Insight Week. Launched in June 2021, Symetra SwiftTerm offers term life insurance coverage through a streamlined application process. Qualified applicants can apply, pay and get their policy online — from whatever device they choose — in as little as 25 minutes. Celent Model Insurer Award nominations undergo a rigorous evaluation process by Celent analysts, who assess insurer submissions on three core criteria: demonstrable business benefits of live initiatives; the degree of innovation relative to the industry; and the technology or implementation excellence. Symetra Life Insurance is a subsidiary of Symetra Financial, a diversified financial services company based in Bellevue.