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October 11, 2022

Shiftboard

Seattle-based Shiftboard, a provider of enterprise workforce scheduling software, hired Jennifer Kline Shernoff as vice president, customer experience and product marketing. In this role, she will spend time with customers to gain an understanding of the perceptions, expectations, and needs of Shiftboard users. Shernoff will also work closely with the customer success team. Shernoff joins the company's executive leadership team, reporting to Shiftboard's president and CEO, Sterling Wilson. Shernoff comes to Shiftboard with more than 20 years of customer experience and marketing experience at B2B and B2C technology companies. Most recently, she was senior vice president of product and design at Ada, a company that develops customer support automation software. Before Ada, Shernoff led teams responsible for go-to-market strategy and helped develop products that expanded customers' self-service options at LivePerson. She was also vice president of marketing and experience at Avvo.




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