October 28, 2022

Atlas Health

Seattle-based Atlas Health named five new executives to its leadership team: David Franklin, president; Christopher Parks, chief client officer; Nicole Nye, vice president of product management; Nicole Hess, senior vice president of marketing; and Todd Helmink, head of strategic partnerships. Atlas Health connects patients to $30 billion in annual philanthropic aid from over 20,000 patient assistance and social support programs. Franklin will lead marketing, sales, partnerships, pharmacy, cancer services and client success functions. He previously served as co-founder and COO of Connance, a health care revenue cycle and predictive analytics technology company acquired by Waystar. Parks will be responsible for managing the company's patient advocacy, client success and implementation teams. Previously, he founded Change Healthcare, a technology platform that improves information flow and cost and quality transparency for payers, providers and patients. Parks also held several senior-level positions with Avaneer Health. Nye will lead the management team to advance product strategy and execution. Over the past 25 years, she launched one of the first consumer-driven health plans in the country and has delivered advanced technology solutions to the provider market. She previously guided product management and strategy in senior roles at McKesson, Connance and Blue Cross Blue Shield of Massachusetts. Most recently, Hess helped to build the marketing and demand generation functions at Olive, a health care AI automation leader. Previously she held marketing leadership roles at Surgical Information Systems, MedAssets (now FinThrive and Vizient), DocASAP (now owned by Optum) and Connance. Helmink will focus on building out the partner strategy and ecosystem to expand the company's hospital and health system network, as well as establishing new relationships within the payer, pharmaceutical and specialty pharmacy verticals. He has held both sales and strategic partnership executive roles at PocketScript, Allscripts Healthcare, and most recently at ConnectiveRx.