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November 21, 2023

Columbia Sportswear

Long

Columbia Sportswear hired Cory Long as president of the SOREL brand. Long is a veteran of the footwear and apparel industry, most recently serving as global general manager and chief global merchant of DC Shoes. He has leadership experience at an array of brands, including Mitchell & Ness, Asics, Supra, and Converse. Long will begin his position in December 2023. Founded in 1938 in Portland, Columbia Sportswear's brands are sold in approximately 90 countries. In addition to the Columbia brand, Columbia Sportswear also owns the Mountain Hardwear, SOREL, and prAna brands.




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