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December 7, 2023


After nearly 15 years and close to 1,500 new homes built, affordable housing advocate and developer Rob Justus is stepping away from Home First, the affordable housing company he co-founded in 2009 with retired Portland General Electric executive Dave Carboneau. His last day with the company will be Dec. 31, 2023. A 1987 graduate of the University of Portland, Justus got his first experience working with Portland's homeless population as a volunteer in the St. Francis Dining Hall in Southeast Portland. In 1992, he started a service organization called JOIN. To date, Home First and its development partners have built 1,425 units of affordable housing with a development cost of more than $381 million. Most units are in the Portland metro region, but Home First has also developed affordable housing in places like St. Helens, Hines, Ontario, Salem, Tillamook and Vancouver, Washington. At present, Home First has another 530 units of affordable housing under construction and 359 more in the pipeline. Justus will continue to serve as a member of Oregon Gov. Tina Kotek's Housing Production Advisory Council. Ben Pray, a co-owner of the company who joined in 2015, will assume leadership. Home First partners with public and private investors to help make sure affordable housing is available and accessible across the Northwest.