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November 14, 2025

Veeam Software

Cerra

Veeam Software, a data resilience software provider, has appointed Allison Cerra as chief marketing officer. Reporting directly to CEO Anand Eswaran, Cerra joins from Alkami Technology, a provider of fintech digital banking for mid-market financial institutions, where she has served as chief marketing officer since 2021. Her prior leadership roles include vice president of marketing at HPE, where she led the company's digital-first go-to-market transformation during the COVID-19 pandemic, and as chief marketing officer at McAfee, where she re-established the company's brand identity after its separation from Intel. Cerra will lead Veeam's global marketing organization, overseeing brand strategy, product marketing, demand generation, events, communications, and digital engagement. Cerra succeeds Rick Jackson, who is retiring after a 40-year career and three-and-a-half years as Veeam's CMO. Veeam solutions are purpose-built for powering data resilience by providing data backup, data recovery, data portability, data security, and data intelligence. Veeam is headquartered in Seattle with offices in more than 30 countries.




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