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June 6, 2025

Snack Wrap unwrapped: Here's why McDonald's is bringing back a fan favorite on July 10

By DEE-ANN DURBIN
AP Business Writer

McDonald's promotional image
McDonald’s introduced Snack Wraps in 2006 but pulled them in the U.S. a decade later because they were too complicated for its kitchens to prepare.

If McDonald's ever doubted it needed to bring back the Snack Wrap, consider this: Nine years after the fast-food powerhouse discontinued the item in the U.S., customers have continued to order it at drive-thrus.


 
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