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August 18, 2025

Shopping for school supplies becomes a summer activity as families juggle technology and tariffs

  • Many families start shopping months before Labor Day to find the best deals.
  • By ANNE D'INNOCENZIO
    AP Retail Writer

    AP Photo/LM Otero [enlarge]
    One market research company estimates back-to-school spending in the U.S. will reach $33.3 billion from June through August.

    NEW YORK — Feeling nostalgic for the days when going back to school meant picking out fresh notebooks, pencils and colored markers at a local drugstore or stationary shop? The annual retail ritual is both easier and more complicated for today's students.


     
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