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Architecture & Engineering


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August 1, 2007

Back to school, with that $900 designer bag

  • Teens are playing a big part in boosting demand for luxury goods, thanks to a steady diet of Web sites, tabloids and TV shows about celebrities and fashion.
  • By MAE ANDERSON
    AP Business Writer

    NEW YORK — Before Claire Stern goes back to school as a high school senior this fall, she needs a new tote. But not just any bag will do.

    “I want a tote bag by Jaye Hersh that the celebrities are wearing, they're called Market Bags,” said Stern, 17, who lives in Bronxville, New York. “It's more stylish than a backpack.”


     
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