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May 15, 2007

Macy's stores to test bistros, restaurants

  • Fancy tea rooms and restaurants were common years ago at large department stores and are making a comeback among many retailers.
    • By LISA CORNWELL
    Associated Press Writer

    CINCINNATI — The owner of Macy's department stores plans to test bistros, gourmet restaurants and Starbucks coffee shops at some stores in an effort to draw customers and keep them shopping longer.

    The new in-store restaurants and cafes, featuring such famed chefs as Wolfgang Puck and Todd English, come as Federated Department Stores focuses on building Macy's as a national brand. Federated will change its name to Macy's Inc. if shareholders approve the switch in Friday's annual meeting.


     
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