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January 11, 2008

An auto revolution for just $2,500

  • Analysts believe the Tata Nano could transform the auto industry, forcing manufacturers to lower prices, and perhaps find cheaper ways to sell cars than in sprawling showrooms.
  • By GAVIN RABINOWITZ
    Associated Press Writer

    AP Photo/Saurabh Das [enlarge]
    Tata Co. Chairman Ratan Tata next to the newly launched Tata Nano. The ultracheap vehicle suddenly brings car ownership into the reach of tens of millions of people across the world.

    NEW DELHI — For millions of people in the developing world, Tata Motor's new $2,500 four-door subcompact — the world's cheapest car — may yield a transportation revolution with as great an impact as Henry Ford's Model T, which rolled off an assembly line one century ago.


     
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