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November 3, 2016
The 45-year-old Gene Juarez Salons & Spas announced it will open a new flagship concept shop at The Shops at The Bravern. It will occupy 17,000 square feet on the Bravern's top floor, and is being designed by SkB Architects. The combined spa/salon is intended to be a model for future expansion and renovations. The company currently operates 10 shops and two schools, and will close its current downtown Bellevue location next summer. (Gene Juarez himself retired in 2011 after selling the company to local private equity firm Evergreen Pacific Partners. The company is now led by Scott Missad.) The salon's landlord will be New York-based Ashkenazy Acquisition Corp., which owns The Shops at The Bravern. Valet parking will be free, of course.