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Architecture & Engineering


Clive Shearer
Management
by Design
By Clive Shearer
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April 13, 2005

Management by Design: A lesson in success from the check-out line

  • In business, as in shopping, use evidence and experience to get the outcome you want.
    • By CLIVE SHEARER
    Special to the Journal

    I grocery shop every week. Racing up and down the aisles, I know exactly what I want and where it is located. Occasionally, I will pause to examine a new product, checking the nutrition label, and wondering how I might incorporate it into my weekly menu.

    But these choices are nothing compared to the real challenge at the grocery store: the checkout. Which line should I join? I look for the shortest. But wait!


     
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