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Architecture & Engineering


Clive Shearer
Management
by Design
By Clive Shearer
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April 14, 2004

Management by Design: Business plans are road maps to success

  • Many planners think about where they want to go, but it might be more important to first ask why.
  • By CLIVE SHEARER
    Special to the Journal

    The business world has changed. Competition is much more intense and our ability to predict long-term market trends has diminished.

    In this time of uncertainty, one should employ two kinds of plans: operational plans and business development plans.


     
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